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JEI WOO
COPYWRITER, MESSENGER

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     162  LBS 7  OZ
STORY

For most of the last eight years, I’ve worked as a bike messenger in New York City.

I started at a time when the fast life was all I cared for. I ran every light, swept through every corner, made all the wrong turns.

But the thing about wrong turns is you only know when it’s too late that you’ve made them. And after some time, I came to and realized all I’d been doing was that: making wrong turns. Riding in circles. Gazing dumbly up at buildings and wondering “What if?”

So I quit everything and left for the suburbs, where, in the half-light of my childhood room, I decided that to atone for a life of folly, I would start another by writing.

And writing and writing.

And now I’m back in the city and squeezing myself between cabs again. But this time, with a helmet, a slightly surer sense of direction and a dream that one day I’ll tell stories beyond my own.




EDUCATION

The Book Shop School For Ads
Portfolio

New York University 
BA, English Literature
Minor, Creative Writing

EXPERIENCE

The Streets
Bicycle Courier
Samurai Messenger, Apotheco Pharmacy
2017 - Present

RECOGNITION

Young Ones One Show 
Gold Pencil (Interactive, Online & Mobile) 
Merit (Film & Video)
Merit (Integrated Campaign)
Merit (Print, Promotional & OOH)

Young Ones ADC  
Shortlist (Advertising: Integrated)

CONTACT

jeiwoo12@gmail.com
linkedin
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